LEAD DESIGNER / BRANDING / TYPOGRAPHY / UX & UI

 
 
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In February 2020, Pottery Barn launched a company initiative, Goods that Give back, to support nonprofit organizations. I had the opportunity to lead the design for this project from initial to final concepts. As each campaign launches throughout the year, the most current campaign will move up to be featured first. The landing page launched starting with BSR HERproject in celebration of International Women’s Day. During the design process, I operated under my Creative Director of Brand Design and was also able to collaborate with cross-functional partners from Organic Social Media, Site Development, E-marketing and Public Relations team.

 

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